We Are Paradoxx is cruelty free and 100% vegan

We Are Paradoxx pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst We Are Paradoxx recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. We Are Paradoxx is cruelty free and stands against animal testing. Furthermore, We Are Paradoxx does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

WE ARE PARADOXX is PETA and Leaping Bunny approved vegan and cruelty-free. We never use animal by-products in our formulations and we have never and will never test our products on animals. We only source from suppliers who do not test on animals. So the raw ingredients in all of our formulations will always be vegan and cruelty-free.



We Are Paradoxx is a British mid-range hair care brand.

Parent company

We Are Paradoxx is an independent company.


  • PETA awarded We Are Paradoxx with the Beauty Without Bunnies certification
  • Cruelty Free International awarded We Are Paradoxx with the Leaping Bunny certification

Vegan status

All We Are Paradoxx products are suitable for vegans.

Stockists in the UK

You can find We Are Paradoxx products at Amazon UK and brand’s official website.

If you like We Are Paradoxx, you may also like to check Virtue

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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