Virtue is cruelty free but not 100% vegan
Virtue pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Virtue recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Virtue is cruelty free and stands against animal testing. Furthermore, Virtue does not export its products to mainland China and/or other countries, where animal testing is required by law.
Cruelty free statement
Q: Does Virtue test on animals?
A: No, none of our products are tested on animals.virtuelabs.com
Virtue is an American mid-range hair care brand.
Virtue is an independent company.
- Cruelty Free International awarded Virtue with the Leaping Bunny certification
Not all Virtue products are suitable for vegans. Please always check the ingredient list of the product before making a purchase.
Stockists in the UK
You can find Virtue products at Amazon UK and brand’s official website.