Ted Baker is cruelty free but not 100% vegan

Ted Baker pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Ted Baker recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Ted Baker is cruelty free and stands against animal testing. Furthermore, Ted Baker does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Q: Are With Ted Cosmetics tested on animals?

A: In line with our commitment to Fashioning A Better Future, With Ted Cosmetics are cruelty free. No product or ingredient used in the cosmetics collection has been tested on animals.



Ted Baker is a British mid-range clothing and cosmetics brand.

Parent company

Ted Baker is an independent company.


  • PETA awarded Ted Baker with the Beauty Without Bunnies certification

Vegan status

Not all Ted Baker products are suitable for vegans. Please always check the ingredient list of the product before making a purchase.

Vegan statement

Q: Are Ted Baker beauty and fragrance products vegan?

A: Regarding our exclusive With Ted Cosmetics collection, 31 of our lipsticks are vegan. Ted’s eyeliner, liquid liner, several shades of eyeshadow quad and highlighters are vegan too. All our other beauty and fragrance products are vegan, with one exception – our hairwax contains beeswax.


Stockists in the UK

You can find Ted Baker products at Amazon UK and brand’s official website.

If you like Ted Baker, you may also like to check H&M beauty

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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