Schmidt’s Naturals is cruelty free and 100% vegan
Schmidt’s Naturals pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Schmidt’s Naturals recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Schmidt’s Naturals is cruelty free and stands against animal testing. Furthermore, Schmidt’s Naturals does not export its products to mainland China and/or other countries, where animal testing is required by law.
Cruelty free statement
Schmidt’s is always plant-based, certified vegan and cruelty-free. We’re always exploring new ingredients or ways to incorporate natural technology for our products.
schmidts.com
Overview
Schmidt’s Naturals is an American entry-level body and oral care brand.
Parent company
Unilever completed the acquisition of Schmidt’s Naturals in 2017. Unilever is not cruelty free, the company supports animal testing and heavily present on the Chinese beauty market. Despite the acquisition, Schmidt’s Naturals remains against animal testing.
Certifications
- PETA awarded Schmidt’s Naturals with the Beauty Without Bunnies certification
- Cruelty Free International awarded Schmidt’s Naturals with the Leaping Bunny certification
Vegan status
All Schmidt’s Naturals products are suitable for vegans.
Stockists in the UK
You can find Schmidt’s Naturals products at Amazon UK and brand’s official website.