Rituals is cruelty free but not 100% vegan

Rituals does not and will not conduct animal testing on the finished products or ingredients, nor does it ask others to test on its behalf. All necessary tests are carried out on human volunteers. The brand does not export to mainland China and other countries with mandatory animal testing. Rituals is proudly cruelty free and firmly stands against animal testing.

Rituals cruelty free statement

Q: Are our products tested on animals?

A: No, we never test any of our products or ingredients on animals, and we don’t ask any third parties to perform animal testing for us. Rituals is included on the list of brands satisfying the non-animal-testing criteria of the Proefdiervrij foundation.



Rituals is a Dutch mid-range bath, body and skin care brand.

Parent company

Rituals is an independent company.


Currently Rituals is not certified by any major animal rights organisation.

Vegan status

Not all Rituals products are suitable for vegans. Please always check the ingredient list of the product before making a purchase.

Rituals stockists in the UK

You can find Rituals products at Amazon UK.

If you like Rituals, you may also like to check Tropic Skincare or browse over 500 cruelty free beauty brands

If you ever spot that this brand or any other brand is not faithful and the company does test on animals, let others to test on its behalf or the products are sold in mainland China, please contact us and we will make sure that the correct information is available to all readers.

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