Real Techniques is cruelty free and 100% vegan

Real Techniques pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Real Techniques recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Real Techniques is cruelty free and stands against animal testing. Furthermore, Real Techniques does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Q: Do you test on animals?

A: Our products are 100% cruelty-free. We never test products on animals.


Real Techniques is a British entry-level brand, most known for makeup brushes and beauty tools.

Parent company

Yellow Wood Partners completed the acquisition of Real Techniques’s parent company in 2018. Despite the acquisition, Real Techniques remains cruelty free.


  • PETA awarded Real Techniques with the Beauty Without Bunnies certification

Vegan status

All Real Techniques products are suitable for vegans.

Stockists in the UK

You can find Real Techniques products at Amazon UK and brand’s official website.

If you like Real Techniques, you may also like to check EcoTools

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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