PHB Ethical Beauty is cruelty free and 100% vegan

PHB Ethical Beauty does not and will not conduct animal testing on the finished products or ingredients, nor does it ask others to test on its behalf. All necessary tests are carried out on human volunteers. The brand does not export to mainland China and other countries with mandatory animal testing. PHB Ethical Beauty is proudly cruelty free and firmly stands against animal testing.

Cruelty free statement

We feel it’s our responsibility to have a positive impact on the planet, to care for our environment and for the welfare of animals. This is why our entire range is certified Vegan & Cruelty Free.


PHB Ethical Beauty is a British entry-level skin, body and hair care brand. PHB stands for Pure, Handmade, British.

Parent company

PHB Ethical Beauty is an independent company.


  • PETA awarded PHB Ethical Beauty with the Beauty Without Bunnies certification
  • Cruelty Free International awarded PHB Ethical Beauty with the Leaping Bunny certification
  • PHB Ethical Beauty is approved by the Vegan Society

Vegan status

All PHB Ethical Beauty products are suitable for vegans.

Stockists in the UK

You can find PHB Ethical Beauty products at Feelunique.

If you like PHB Ethical Beauty, you may also like to check True Botanicals or browse over 500 cruelty free beauty brands

If you ever spot that this brand or any other brand is not faithful and the company does test on animals, let others to test on its behalf or the products are sold in mainland China, please contact us and we will make sure that the correct information is available to all readers.

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