O’wow is NOT certified cruelty free.

At present, unless the brand has proven its cruelty free status by joining a cruelty free certification programme, it should not be considered rightfully cruelty free. O’wow has not joined any known cruelty free certification programmes; therefore, in 2022, O’wow should not be regarded as cruelty free.

Our standard:

Cruelty Free Certification = Cruelty Free Brand

Cruelty Free UK
About O’wow
  • Headquarters: Estonia
  • Parent company: privately held
  • Products: hair care

Our standard:

Cruelty Free Claim ≠ Cruelty Free Brand

Cruelty Free UK
Conclusion

In 2022, O’wow cruelty free status remains unverified; therefore, O’wow should not be considered cruelty free.


To help you switch to cruelty free cosmetics, we have certified cruelty free and certified vegan lists of brands for you to explore.