Murad is certified cruelty free.

At present, unless the brand has proven its cruelty free status by joining a cruelty free certification programme, it should not be considered cruelty free. Murad has joined PETA cruelty free certification programme; therefore, in 2022, Murad should be rightfully considered cruelty free.

Our standard:

Cruelty Free Certification = Cruelty Free Brand

Cruelty Free UK

Murad Brand Analysis

Is Murad affiliated with a parent or manufacturing company that tests on animals?

Murad is owned by Unilever. Please note that there are numerous uncertified cosmetic brands in the Unilever’s brand portfolio but PETA puts Unilever in a rare category – “This company is working toward regulatory changes to reduce the number of animals used for testing.”

Is testing cosmetics on animals permitted or prohibited in the country where Murad has its headquarters?

Murad has its headquarters in the US. Animal testing is permitted in the US; however, it is not mandatory. A complete list of animal testing regulations by country is available here.

Is testing cosmetics on animals permitted or prohibited in the country where Murad products are manufactured?

We are unable to confirm where Murad manufactures its products. A complete list of animal testing regulations by country is available here.

Is Murad sold in countries, including but not limited to mainland China, where animal testing is legally required?

PETA verified that Murad products are not sold in countries, including but not limited to mainland China, where animal testing is legally required.

Does Murad hold any vegan or vegetarian certifications? Could Murad products be considered rightfully vegan?

Murad does not hold any vegan or vegetarian certifications; therefore, none of the products could be considered rightfully vegan.

Murad animal testing statement

“Murad never tests any products on animals & uses only ingredients that have not been animal tested. We only test on humans. We do sell our products in Hong Kong but not mainland China so we are not required to test on animals.” – the quote is taken from the official website.

Our standard:

Cruelty Free Claim ≠ Cruelty Free Brand

Cruelty Free UK
Conclusion

In 2022, Murad cruelty free status is verified by PETA; therefore, Murad should be regarded as cruelty free.


To help you switch to cruelty free cosmetics, we have certified cruelty free and certified vegan lists of brands for you to explore.

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