Mineral Fusion is cruelty free but not 100% vegan

Mineral Fusion pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Mineral Fusion recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Mineral Fusion is cruelty free and stands against animal testing. Furthermore, Mineral Fusion does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Q: What does a Leaping Bunny Certification mean?

A: It means that our company never tests on animals, ever – nor do we work with any suppliers who do. Resulting in a product guaranteed to be 100 percent free of animal testing. Furthermore, our company is open to independent audits, and our certification is renewed on an annual basis.



Mineral Fusion is an American mid-range skin care and makeup brand.

Parent company

BWX completed the acquisition of Mineral Fusion in 2017. Despite the acquisition, Mineral Fusion remains against animal testing.


  • Cruelty Free International awarded Mineral Fusion with the Leaping Bunny certification

Vegan status

Not all Mineral Fusion products are suitable for vegans. Please always check the ingredient list of the product before making a purchase.

Stockists in the UK

You can find Mineral Fusion products at Amazon UK and brand’s official website.

If you like Mineral Fusion, you may also like to check Booda Organics

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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