Jolen is cruelty free but not 100% vegan

Jolen pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Jolen recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Jolen is cruelty free and stands against animal testing. Furthermore, Jolen does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Q: Is Joelen Cream Bleach tested on animals?

A: No way! Jolen is not tested on animals.


Jolen is an American entry-level skin and body care brand.

Parent company

Jolen is an independent company.


  • PETA awarded Jolen with the Beauty Without Bunnies certification

Vegan status

Not all Jolen products are suitable for vegans. Please always check the ingredient list of the product before making a purchase.

Stockists in the UK

You can find Jolen products at Amazon UK and brand’s official website.

If you like Jolen, you may also like to check The Body Shop

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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