Go-To Skincare is cruelty free but not 100% vegan

Go-To Skincare pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Go-To Skincare recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal testing. Go-To Skincare is cruelty free and stands against animal cruelty. Furthermore, Go-To Skincare does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Q: Is Go-To tested on animals?

A: No. Just Zoë. Go-To is completely cruelty free, and we have the CFF accreditation to prove it.



Go-To Skincare is a mid-range skin care brand.

Parent company

Go-To Skincare is an independent company.


  • Choose Cruelty Free awarded Go-To Skincare with the certification

Vegan status

Not all Go-To Skincare products are suitable for vegans. Please always check the ingredient list of the product before making a purchase.

Vegan statement

In addition, some of our products are suitable for vegans.


Stockists in the UK

You can find Go-To Skincare products at brand’s official website.

If you like Go-To Skincare, you may also like to check Glossier

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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