EltaMD is NOT cruelty free.
At present, unless the brand has proven its cruelty free status by joining a cruelty free certification programme, it should not be considered cruelty free. EltaMD has not joined any known cruelty free certification programmes; therefore, in 2022, EltaMD can not be considered cruelty free. Furthermore, PETA added EltaMD to the Companies That Do Test on Animals list, which means that PETA obtained conclusive evidence that EltaMD is not cruelty free.
Our standard:
Cruelty Free Certification = Cruelty Free Brand
Cruelty Free UK
About EltaMD
- Headquarters: United States
- Parent company: Colgate-Palmolive
- Products: skincare
Our standard:
Cruelty Free Claim ≠ Cruelty Free Brand
Cruelty Free UK
Conclusion
In 2022, PETA verified that EltaMD does test on animals; therefore, EltaMD should not be considered cruelty free.