Did you know that perfumes is the least cruelty free category in cosmetics? A few different factors made this category the hardest to control and as a result many brands which are considered cruelty free, in fact are not. This is why it is exceptionally important to do proper research before choosing a perfume.

In the beauty industry it is very common to licence the eponymous perfume lines to third parties. The most known are Coty, Estée Lauder and Lancôme, these companies combined together own the licences to the majority of luxury brands. Almost all of these companies, and consequently, the perfume lines they own, are present on the Chinese beauty market, where animal testing of finished cosmetic products is required by law.

Always check if the cruelty free brand you have chosen owns the licence for the perfume line. If the brand does not own the licence, always check if the perfume line is cruelty free. Sadly, we are only aware of one exception: Stella McCartney licensed her namesake perfume line to Coty, which isn’t cruelty free, but special agreements were made and as a result Stella McCartney perfumes are not exported to mainland China.

A few good practices to follow when choosing a pefume

Do your research

Always check if the brand is cruelty free, and if the brand owns the licence for the perfume line.

  • check if the brand has been certified by one or more animal rights organisations
  • approach the brand directly, through the official website or social media channels
  • check if one of the trusted resources have the brand in question on the cruelty free lists
Avoid duty-free shopping

When you think of duty-free shopping, perfumes is one of the first things which comes to mind. Sadly almost all perfumes sold in duty free shops are not cruelty free. Don’t be tempted, and before buying a new bottle of perfume always check if the perfume line is cruelty free.

Share your values with your social circle

Gifting a perfume is a common practice and it is very important to share your passion for cruelty free lifestyle with your social circle in order to help them to give you the right gift.

To sum up, perfume shopping has a lot of pitfalls. Do your own research and don’t blindly trust well known names. Avoid shopping at duty-free outlets, the majority of brands available there are not cruelty free. Share your passion for cruelty free lifestyle with your friends and family.

Cruelty Free Perfumes

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*Please note, that the origin refers to where the brand was founded and/or where the head office is based. Brands often source ingredients, develop formulas and manufacture their products in different parts of the world.

We regularly check and update the list and we are always happy to add newly discovered cruelty free perfume brands. If you know a cruelty free perfume brand which should be on this list, please get in touch with us. We will make sure to add this brand to the cruelty free perfumes list, after passing the essential checks of course.


To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.