Bloomtown is cruelty free and 100% vegan

Bloomtown pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Bloomtown recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal testing. Bloomtown is cruelty free and stands against animal cruelty. Furthermore, Bloomtown does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Bloomtown does not test any ingredient or final product on animals. Bloomtown does not purchase any materials that have been tested on animals at any point during the manufacturing process. Bloomtown does not sell its products anywhere that requires animal testing.


Bloomtown is a British entry-level skin and body care brand.

Parent company

Bloomtown is an independent company.


  • PETA awarded Bloomtown with the Beauty Without Bunnies certification

Vegan status

All Bloomtown products are suitable for vegans.

Vegan statement

Bloomtown does not use any animal-derived ingredients in any of its products or during any point of manufacture.

Stockists in the UK

You can find Bloomtown products at select retailers and brand’s official website.

If you like Bloomtown, you may also like to check YOPE

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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