Acure is cruelty free and 100% vegan

Acure pledges that the brand does not conduct, contract out or fund animal testing in the developing, manufacturing or marketing of their products. Whilst Acure recognises the importance of customer safety, the brand believes this can be sufficiently achieved without animal cruelty. Acure is cruelty free and stands against animal testing. Furthermore, Acure does not export its products to mainland China and/or other countries, where animal testing is required by law.

Cruelty free statement

Paraben free, Sulfate free, Mineral oil free, Petrolatum free, Formaldehyde free, Cruelty free


Acure is an American mid-range skin, body and hair care brand.

Parent company

Acure/Better Planet Brands is an independent company.


  • PETA awarded Acure with the Beauty Without Bunnies certification
  • Cruelty Free International awarded Acure with the Leaping Bunny certification

Vegan status

All Acure products are suitable for vegans.

Vegan statement


We source the highest quality ingredients for your skin. No parabens, sulfates, formaldehyde, paraffin, mineral oil or animal testing allowed!

Stockists in the UK

You can find Acure products at Amazon UK and brand’s official website.

If you like Acure, you may also like to check Herbivore

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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