Various medical institutions and gynaecologists are still debating whether it is necessary or not to use a specific product for the intimate part of the body. As there is no conclusion and the opinions are so different, sometimes the polar opposite to each other, the consumer should rely only on a trusted source and if ever unsure, contact the relevant professional. If it is decided to use a specially developed product for the most delicate part of the body it is important to check that the chosen brand is ethical and that the feminine care products are cruelty free.

Convenience stores and large supermarket chains rarely have cruelty free feminine care products to offer. The ethical, usually niche businesses who offer cruelty free intimate care products often sell their products through websites, some brands are available on Amazon UK and iHerb UK.

NHS suggests

It’s a good idea to avoid perfumed soaps, gels and antiseptics as these can affect the healthy balance of bacteria and pH levels in the vagina and cause irritation.

Use plain, unperfumed soaps to wash the area around the vagina (the vulva) gently every day.

The vagina will clean itself inside your body with natural vaginal secretions (discharge).

Top10 Cruelty Free Feminine Care Products


Gallinée Perfume Free Cleansing Bar

Cruelty free

We took our best-selling Cleansing Bar and made it even gentler, in a NEW perfume-free and gynaecologist tested formula. With lactic acid to feed your resident good bacteria, guarantee protection &  balance, and with an acidic pH of 5.6 it’s the perfect formula for your vulva.

Available at select retailers

Learn more about Gallinée


Alikay Naturals HER Feminine Wash

Cruelty free

HER Feminine Wash is gentle enough to prevent irritation and PH imbalance while being strong enough to keep you confident and fresh throughout the day. This sensitive formula is fragrance-free and super gentle.

Available at select retailers

Learn more about Alikay Naturals


Faith In Nature Feminine Wash

Cruelty free, vegan, Leaping Bunny certified

Enriched with Organic Aloe Vera, this extra gentle hypoallergenic feminine wash is designed to cleanse and refresh even the most sensitive skin.

Available at select retailers and Amazon UK

Learn more about Faith In Nature


Avril Intimate Gel

Cruelty free, vegan, PETA certified

Avril certified organic intimate gel is formulated without soap and with a physiological pH to take care and preserve the balance of your intimate zone. Gynecologically tested, it contains organic flower water of calendula, known for its soothing properties.

Available at select retailers and Amazon UK

Learn more about Avril


Biofficina Toscana Gentle Cleanser

Cruelty free, vegan, Leaping Bunny certified

Formulated with pH 5, with plant-based surfactants, extracts of organic Tuscan fennel and calendula, it is perfect for cleansing your face, body and intimate areas daily. It has a gentle soothing action, leaving a natural, pleasant fragrance. Designed for the whole family, it is also suitable and tested for sensitive and delicate skin.

Available at select retailers

Learn more about Biofficina Toscana


SweetSpot Labs Vanilla Blossom Gentle Feminine Wash

Cruelty free, vegan, PETA certified

SweetSpot Labs’ Vanilla Blossom Gentle Wash is not a typical soap for feminine hygiene. It takes the best, most fragrant natural ingredients such as coconut and vanilla and turns them into a refreshing, pH-balanced feminine hygiene wash that’s good for your entire body.

All SweetSpot products are clinically tested and recommended by gynecologists.

Available at select retailers

Learn more about SweetSpot Labs


Fair Squared Intimate Washing Lotion Apricot

Cruelty free, vegan, PETA and NATRUE certified

This washing lotion can be used extremely sparingly. It maintains and protects the natural pH balance of the skin in the genital area and is suitable for daily use. With its mild natural surfactants it is a good choice for sensitive skin and people suffering from allergies. Helps to prevent skin irritations and leaves the skin soft and supple. With Fairtrade apricot kernel oil from Pakistan and Fairtrade green tea from India.

Available at select retailers

Learn more about Fair Squared


Aromatica Pure & Soft Feminine Wash

Cruelty free, vegan

Who says feminine wash is just for women having feminine troubles? In addition to cleansing, the vaginal area needs to maintain its pH, and requires hypoallergenic cleansing and care. We recommend a feminine wash that is specifically formulated for intimate areas, instead of regular soap and body wash.

Available at select retailers and Amazon UK

Learn more about Aromatica


WooWoo Cranberry Cleanse

Cruelty free, vegan

Our Cranberry Cleanse is a pH balanced wash made for all over and intimate use. Featuring cranberry extract which is widely recognised for its healing properties in helping prevent UTI’s, and soothing Aloe Vera to cleanse intimate skin and maintain your natural pH balance.

Available at select retailers and Amazon UK

Learn more about WooWoo


Superdrug Active Fresh Intimate Wash

Cruelty free, vegan, Leaping Bunny cetrified

To keep things clean, as well as comfortable, try using our mildly formulated feminine washes and wipes that are created with sensitive areas in mind, as so to not upset the natural pH balance of your womanly areas, and to help eliminate odour, soothe soreness and prevent irritation.

All our feminine cleansing products work to protect your body’s natural defences and contain gentle, natural ingredients that work in harmony with your body. Use whilst on your period or daily.

Available at Superdrug

Learn more about Superdrug

Whether you choose to use a product specially made for the intimate part of the body or you prefer to use a gentle body wash, what matters the most is that the brand you choose is cruelty free and offers truly cruelty free and ethically made body and feminine care products.

To help you switch to cruelty free cosmetics, we have cruelty free, vegan and certified cruelty free lists of brands for you to explore.
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Our mission is to uncomplicate cruelty free cosmetics to the benefit of conscious consumers worldwide.